Start from scratch. If a product is on our shelves, it is because is made with pure ingredients, is safe with minimal (if any) side effects, and contains minimal fillers.
Start from here. As a local small business in Charlottesville, Virginia, we know how hard—and, sometimes, how easy—it is to set ourselves apart from big name and online retailers. We believe in the power of small, which is why we have always had a role in helping other local startup businesses gain exposure on a larger scale. That’s why we call ourselves “the storefront on the forefront;” if a business meets our exceptional standards here, it has the chops to make it anywhere.
Be a reliable source—and force—for good. Our customers don’t shop online for their food, body care, and natural supplements because they want to know where their products come from. And always we do. Our customer service desk is bigger than our check-out counter for a reason. We would rather sell you the best product for your needs than anything at all.
Stay insatiably curious. We like to say that we’d rather process information than ingredients. We are constantly learning something new about human health, both in general and in the way products make our customers feel when they make them part of our daily routine. And we’re happy to share what we learn along the way.
Eat plenty of vegetables. And not just to make our mamas proud. We practice what we teach at Rebecca’s. There isn’t a single product on our shelves that hasn’t been tried, tested, and approved. And that goes for the broccoli, too. (It’s delicious.)